Archive for March, 2007



GEO Domain Conference Looking for Speakers

April 14th, 2009 | Blog, Conferences | truman.hedding | No Comments

We are looking for Speakers!  If you, or someone you know, loves Local Search Marketing or works in Real Estate, Event  or News Marketing or Travel and want to get your voice hear, the 2009 GeoDomain Expo in San Diego, CA (Apr 23rd, 2009 - Apr 25th, 2009).
We hold annual conference each year, and with [...]



Overture down?

December 12th, 2008 | Blog, PPC, Yahoo | truman.hedding | No Comments

I noticed today after a search on Yahoo for a keyword that when you click on an Ad, the page does not resolve.

Anyone else seeing the same?



Deluca Trattoria El Segundo

July 30th, 2008 | Blog, El Segundo | truman.hedding | No Comments

Forgive me while I send a local shout out to Deluca Trattoria Restaurant in El Segundo (where I live).
On average, I take my family to Deluca Trattoria 4-6 times a month.  The Italian food is delicious & the live piano bar on the weekends offers a nice getaway.  I highly recommend you visit Deluca’s if [...]



Boulevards Cracks Quantcast 350

July 29th, 2008 | Blog, Boulevards | truman.hedding | No Comments

For those of you who did not see the press release, our company, Boulevards, became a top 350 site at Quantcast this week.  Since the release, our network has jumped to the #320 spot inside Quantcast.

More to come!



Predictions for New Search Engine Cuil

July 28th, 2008 | Blog, Search Engine News, Technology | truman.hedding | No Comments

Today, a new search engine was released called Cuil.com (pronounced “cool”) which is Irish for “Knowledge.”  Founded by ex-Google engineers and the founder of Alta Vista, Cuil hopes to drive a large number of users based on a unique way of searching and not using user data.  Cuil also offers horizontally stacked results instead of [...]



SEO Book Google Gadgets

July 17th, 2008 | Blog, Tools | truman.hedding | No Comments

Aaron Wall is a cool dude…Here is why - he builds things & represents himself in a good way.  He focuses on adding value.  From what I know, he doesn’t do everything he does for money.  In other words, he is not driven by greed.  Sure, we all want to make money, but I think [...]



Welcome to the 21st Century Gold Rush

June 26th, 2008 | Blog, Domains | truman.hedding | No Comments

ICANN voted today to allow the expansion of Vanity TLDs (vTLD’s coined by David Castello) offered.  Its guestimated that the registration for someone to get rights to .whateveryouwant will be in the 100k range and those who are interested will have to go through an application process.  From what I have read, it seems like [...]



Yahoo New Email Domains - Spare Me…

June 19th, 2008 | Blog, Search Engine News, Yahoo | truman.hedding | No Comments

I signed up for Microsoft Google Alerts a few weeks back to follow the possible purchase of Yahoo (too bad) and forgot to take off the alert.  As a result, I am learning tons and tons about Microsoft daily.
Today,  I got the following alert:

So I am thinking - cool, maybe they have something here…As a [...]



The Long Tail in Local Search Optimization

May 2nd, 2008 | Blog, Local Search Marketing, SEO | truman.hedding | No Comments

Jennifer Laylock of SearchEngineGuide.com wrote a nice post today about Targeting Conversions and Traffic with Long Tail Writing.
She gives a great example of how a local wedding cake company in “podunk” can get a little creative, while much more relevant, with their copy to increase traffic.
Our skilled cake designers spend time working with each bride [...]



19 Things You Didn’t Know About The Human Body

February 21st, 2008 | Blog, Humor | truman.hedding | No Comments

You really ought to know this. The human body is a machine that is full of wonder.
This collection of human body facts will leave you wondering why in the heck we were designed the way we were.
I’ve highlighted the ones that stood out for me…

Scientists say the higher your I.Q., the more you [...]